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Market Research

You've got questions. Big questions. Questions like:
  • Who's actually buying what I'm selling?
  • What motivates them to buy what I'm offering?
  • Am I targeting the right people?
  • Are my customers loyal to my brand? Is it getting stronger or weaker?

Whatever your questions might be, market research will unearth the answers.

At MaCorr, our purpose is simple. We're here to help you go to market with confidence, improve your advertising effectiveness, increase your sales, maximize your return on investment, and even foster better relationships with your employees.

We'll do all these things by gathering the right business intelligence. And here's a look at the questions we ask to answer yours:
  • Is the Price Right? - Are you charging your customers too much? Or not enough? We'll help you land on the magic number that will yield more profit. Read more
  • Product or Service Concept Testing - Which concept has the best shot at being successful? Our system streamlines the research process by screening early-stage ideas to help you go to market with the right concept. Read more
  • Opportunity Gap Finder - What does your product offer consumers? Are they expecting more? Or less? We'll uncover the answers. Read more
  • Purchase Decision Tree - What leads your target to part with their money? We'll walk you through their shopping journey by mapping a Purchase Decision Tree. Read more
  • Advertising Approaches and Graphic Design - Are you taking the right approach with your advertising and packaging? Find out before you commit your marketing budget. Read more
  • Brand Health - Assess your brand health through the lenses of several different microscopes. Read more
  • ReallySatisfied - Are your customers happy? Find out with customer surveys that are designed to get the right answers for your industry. Read more
  • Buying Habits - How, where, and when do your customers shop? Our buying habits surveys uncover everything you need to know to create a better shopping experience. Read more
  • On Target - Hit your target and you'll hit your numbers. Expand your target through market segmentation and anything's possible. Read more
  • Website Surveys - We'll help you improve your website by asking your customers the right questions. Read more
  • Virtual Shelf Shopping - Find out how your product stacks up to your competition in store. And do it all virtually without wasting money. Read more